An unprecedented surprise of Musang King ice cream! The new King’s Potong Gold.

An unprecedented surprise of Musang King ice cream! The new King’s Potong Gold.

If there’s something that Malaysians are commonly passionate about – it’s definitely their love for food! Stemming from diverse cultures, eclectic influences and rich history – Malaysia offers an incredible tour of culinary delights while serving up new and intriguing flavours for the enthusiastic food hunter. And if you’ve been on social media lately, and seeking out for the coolest sweet treats and local delights near your block, there’s no need to seek out far out from hype artisanal parlours as King’s Potong ice cream has definitely got you covered!

King's Potong Gold - Musang King
King’s Potong Gold – Musang King

The Original Potong, as fondly dubbed by fans, has come a long way since it first debut over 40 years ago. Between tangy cempedak (jackfruit) to crunchy red beans, to a quick bite of mamak-style Teh Tarik or just even feeling homesick for grandma’s pulut hitam (black glutinous rice) – there’s a frozen King’s Potong stick for everyone, anytime and everywhere!

 

Though we’ll never tire of the classic flavours; a boom in Malaysian ice creameries means that we can’t pass up some of these gorgeous creations in the market of combining classics with an innovative twist. Now, King’s is stepping up the Potong ice cream game by bringing in a whole new level of premium flavour to the plate.

King's Potong Gold - Musang King
King’s Potong Gold – Musang King

If you’re feeling a little bit more flavourful and an avid durian enthusiast – say no more fam. Instead of waiting for the right season to come and on a constant quest for ‘the right one’ – now all you have to do is just stroll out into your local neighbourhood store and grab a stick of the Potong Gold Mao Shan Wang (Musang King) Durian ice cream, which has proven to be a chart-topper amongst its peers.

 

For the durian connoisseur, the Mao Shan Wang, or also known affectionately known as “Musang King” to locals – is highly sought-after for its creamy, golden yellow flesh and gives a sweet but slight bitter aftertaste. The Musang King is originally known as Durian Kunyit, deriving its name from the yellow colour of the turmeric. Its place of origin is said to be Gua Musang, Kelantan. Now with King’s Potong Gold – you can get the real deal anytime you want – and perhaps even better – as a frozen treat!

 

The King’s Potong Gold Mao Shan Wang (Musang King) Durian ice cream uses 100% natural Musang King puree without any artificial flavouring and additives. Each creamy, toffee-like durian flesh are ensured to be primed for ice cream and its high quality apparent from its powerful aroma the moment one tears off the packaging, akin to the peeling of the actual durian fruit. Sink those teeth into this creamy decadence with its bittersweet taste and it will only leave a durian fan craving for more. Though it said that a cup of durian can have very high calories, but because of its high calorie content is what makes durians rich in phytonutrients and raise serotonin levels, thereby elevating one’s good mood.

King's Potong Gold - Musang King
King’s Potong Gold – Musang King

Now we know why durians make people happy!

 

The beauty of Asian-inspired flavours especially Musang King is that their flavours are a sociable one – pair it with something else in the kitchen pantry and churn out an ingenious combination. Local creamery artisans have been working out magical and ethereal combinations by combining King’s Potong Gold with family favourite desserts such as pairing it with buttermilk waffles, pastries, and even wrapping it in assorted candy delights such as salted caramel candies and our favourite – candy floss! Other creative creations from home cooks that were found strewn across social media included Potong bits as macaron toppers, cold durian pancakes, and even wrapped with “popiah” skin as “Potong popiahs”!

King's Potong Gold - Musang King
King’s Potong Gold – Musang King

Recently, there is a higher appeal towards home grown flavours, where consumer tastes are shifting toward more premium products and local ingredients. At King’s, the traditional methods are instilled and honoured in the production process, where each Original Potong ice cream is carefully planned and prepared meticulously. Each Potong stick contains only premium local ingredients that are sourced ethically from local farmer’s markets, and combined with a generous use of coconut milk for added richness in these sweet treats – making sure that each bite tastes authentic and exquisite.

 

King’s prides itself in being a premier heritage of Malaysian frozen confectionery. To ensure that the new Mao Shan Wang ice confection by King’s Potong Gold is always made with 100% Mao Shan Wang puree from Malaysia and free from any artificial flavouring, the sensory panellists adopt a sensory taste method to establish the clear differentiation between normal mixed species durian and the Mao Shan Wang species. The sensory method ensures the consistency of the profile of every incoming batch of durians which were sourced from supplier with the necessary credentials.

 

A quality control team is employed to not only check the ingredients used, but also with suppliers on-site annually to ensure that compliance to food safety and quality of the product supplied are adhered to and hygienic. The King’s Potong ice cream is available all year round – simple, hassle-free, easy to store and delightful. With quality, natural goodness like these – it isn’t hard to remain completely in love with the entire King’s Potong Ice cream series.

King's Potong Gold - Musang King
King’s Potong Gold – Musang King

Ice cream has indeed proven to be more than a treat on a hot blistering day – or if you’re stuck in miserable weather. So whether it is a treat after a long hard days of work, sharing it with your loved ones while sharing a story, or just having a selfie with your beloved flavour from the ‘gram – King’s Potong ice cream is a simple and easy access delight that is sure to uplift any spirit, young or old – and you’re going to need to pair up with multipacks of these for sure! And in true Malaysian fashion, King’s is all about celebrating diversity, and creating memories together – where the whole community can enjoy King’s Potong ice cream together – regardless of race, religion and status.

 

So be happy, get adventuring and chill out with the new King’s Potong Gold ice cream! The limited edition King’s Potong Gold Mao Shan Wang Durian ice confection is available now at all leading supermarkets, hypermarkets and selected convenience stores.

 

King’s Potong Ice Cream Malaysia Facebook:
http://www.facebook.com/kingspotongmy

King’s Potong Ice Cream Malaysia Instagram:
http://www.instagram.com/kingspotongmy

King’s Potong Ice Cream Malaysia LinkedIn:
https://www.linkedin.com/company/kingspotongmy/

2 Replies to “An unprecedented surprise of Musang King ice cream! The new King’s Potong Gold.”

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